
Media Resources
Life Beyond Debt Program Launch
PRESS CONFERENCE: NFCC to Launch “Life Beyond Debt” Program with New, Unreleased Data on Consumer Financial Stress and Savings
WHAT: A press conference announcing the launch of the National Foundation for Credit Counseling (NFCC) “Life Beyond Debt” program. This groundbreaking initiative addresses the dual challenge of debt repayment and savings accumulation with an innovative, integrated approach. The event will feature the release of new, embargoed data on U.S. consumer financial health.
WHEN: Monday, June 30, 2025, 10:00 AM – 11:00 AM ET
WHERE: The Zenger Room, The National Press Club 529 14th St. NW, 13th Floor, Washington, D.C. 20045
WHY THIS IS NEWSWORTHY: Amidst growing economic uncertainty, NFCC will release new data from two key sources: the NFCC Financial Stress Forecast and the 2025 NFCC Financial Literacy and Readiness Survey conducted by The Harris Poll. These findings offer fresh insights into rising financial strain and the critical role savings play in financial stability. The “Life Beyond Debt” program is a direct, tangible response to the challenges highlighted by this new research.
For context, here are some items that will be referenced during the program launch and press conference:
Press Release: Life Beyond Debt
Press Release: 2025 Financial Literacy and Preparedness Survey Harris Poll*
Key Insights: 2025 NFCC Financial Literacy and Preparedness Survey
Sharpen Your Financial Focus Impact Evaluation – The Ohio State University
NFCC Financial Stress Forecast*
Counseling Outcomes – Credit Counseling Clients Share Their Experiences
WHO – SPEAKERS: The press conference will feature remarks from three key experts who will detail the research and the new program:

Mike Croxson, CEO, NFCC
A leader with extensive experience in financial services and debt relief, Mike will introduce the “Life Beyond Debt” program, outlining its strategic vision and how it will provide a more holistic path to financial well-being for consumers.

Tara Kenyon, Ph.D., Behavioral Economist
Dr. Kenyon specializes in using data-rich insights for decision-making. She will present new, unreleased findings from the NFCC Financial Stress Forecast, providing an economic outlook on consumer debt and financial strain.

David Krane, The Harris Poll
A veteran survey research leader with over 30 years at The Harris Poll, David will unveil new data from the 2025 NFCC Financial Literacy and Readiness Survey. His presentation will focus on key findings related to consumer debt, savings habits, and financial worries.
INTERVIEW OPPORTUNITY: All three speakers—Mike Croxson, Tara Kenyon, and David Krane—will be available for one-on-one interviews immediately following the formal press conference and Q&A session.
RSVP: Kindly RSVP by Friday, June 20, 2025, to ensure credentialing and access. Please contact:
Bruce McClary
SVP of Media Relations and Membership, NFCC
bmcclary@nfcc.org
WHAT’S NEXT:
- NFCC CONNECT 2025: We are on the precipice of extraordinary change for credit counseling and consumers!
- When: August 25-27, 2025
- Where: Salamander DC, Washington, DC
- Join NFCC Member Agencies, industry and technology thought leaders, financial and fintech experts, funders and partners, and national journalists and podcasters as we explore together the evolving role of credit counseling—and how we can serve more consumers now … and in Life Beyond Debt.
- See the full agenda and register for the conference. https://www.nfcc.org/connect