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Peter Laroche

Peter Laroche, Council on Member Affairs Chair

Chief Executive Officer, Financial Pathways of the Piedmont

Peter has more than 25 years of non-profit leadership experience. He joined Financial Pathways of the Piedmont as President and CEO in 2002. Immediately prior he had served as Executive Director of Consumer Credit Counseling Services of Western North Carolina. Early in his career he worked in budget and fiscal management in state government and public university settings.

Under his leadership Financial Pathways has become one of the state’s most effective and highly respected consumer financial counseling and education agencies. He updated and strengthened agency policies and procedures; implemented a comprehensive quality improvement system; and strengthened internal financial controls. A 2012 external assessment of the agency praised Peter for ensuring financial management that “exceeds standards . . . they could teach classes about financial management for nonprofits.”

Given the agency transformation, Peter led the 2012 effort to rename and rebrand Financial Pathways, which for 40 years had been known as Consumer Credit Counseling Services of Forsyth County.

He is sought after in the state and beyond as a thought leader and adviser in his field. He informally consults with many nonprofits in the areas of governance, planning, resource development, and program development, as well as serving as a resource and collaborator to government agencies.

He received his Bachelor’s in Business Administration from Central Connecticut State University and his Master’s in Public Affairs/Non-Profit Management from Western Carolina University.